The Birth of MORE ORANGE™

Not merch. Conviction.

Most Bitcoin clothing looks the same. Loud logos. Obvious slogans. Fast designs that chase attention instead of meaning.

I know this because I searched for it myself.

My name is Fabrice Mack Hernandez , and I went looking for real Bitcoin wear—something that matches the mindset: calm, long-term, built with intention. Something you can wear in public without shouting, but that still says everything to the right people.

And I couldn't find it.

What I found were mostly “Bitcoin merch shops.”
Not brands. Not quality. Not identity.

So I stopped searching—and started building.

The Problem With “Bitcoin Merch”

Bitcoin is not a trend. It's a conviction. A decision to think independently, to opt out of noise, to move with patience.

But the clothing?
Most of it felt like the opposite.

• designs made to grab attention

• cheap blanks with loud prints

• hype energy instead of calm confidence

I didn't want a statement that begs for validation.
I wanted a signal.

Why MORE ORANGE™ Exists

MORE ORANGE™ was born from a simple idea:

If the mindset is quiet strength, the design should be quiet strength too.

Minimal. Timeless. Built to last.
A clean look that works every day—streetwear, city nights, long sessions, cold charts, focused work.

No explaining. No defending.
Just wear what you stand for.

MORE ORANGE™ doesn't scream “Bitcoin.”
It communicates it—subtly.

Because real conviction doesn't need volume.

“Orange” means something

To some people, orange is just a color.
To others, it's a code.

It's a reminder of why we build. Why we hold. Why we stay patient when the world gets loud.

That's the DNA of the brand:
More orange. Less noise.

From Idea to Brand

I didn't create MORE ORANGE™ to sell another hoodie.
I created it because I wanted to wear something I couldn't find anywhere else:

• premium materials

• clean embroidery

• minimal branding

• a fit you actually want to live in

Not fashion for attention.
A uniform for people who move differently.

Wear Your Conviction.

If you've ever felt like most “crypto clothing” isn't made for you—then you already understand MORE ORANGE™.

This is for builders. Quiet winners. People who don't need to prove anything.

Not merch. A mindset.

→ Explore the collection: Essentials, Hoodies, Dad Hats
MORE ORANGE™ — EST. CONVICTION